Posts

How To Set Up Postback Tracking On Google Tag Manager (GTM)

Image
Google Tag Manager Configuration Step 1. Save Click ID within the site cookies. In this section, we will do the following: Read Click ID from the Landing Page URL Store Click ID in Cookies to make it available for every site page, including the Conversion Page. 1 Create a  Trigger  which will indicate if the visitor landed from the Affiliate channel (Click ID exists). Set name as  Visitor from Affiliate Go to  Triggers , click on  New  button. Select:  Trigger Type  as  Page View , fire on  Some Page Views ,  Page URL   contains      click_id= 2 Now we need to pass Click ID from the Landing Page to GTM Variables. Go to  Variables , click on  New  button.    Set name as  URL-Click-ID  (which means that this variable will only be available on the landing page, where Click ID is available within URL). Select  Variable Type  as  URL , Component Type as  Query  and Query Key is   click_id 3 Now we will save  Click ID  into the  1st Party Cookie  and make it available on every page of the si